MILAN, May 21, 2022 – ZED Milano s.r.l., the over 100 years old design company led by 3rd Generation descendant Andrea Zagato and his wife Marella Rivolta, has announced that the Swiss-based luxury retail specialist B.I. Collection in Niederwil/St. Gallen as its first Zagato Domus to cover most of the Continental European countries.
As a clear endorsement of their partnership, Zagato has invited B.I. Collection to offer to their clients a few of their latest exclusive cars which will be unveiled to the public at the Concorso d’Eleganza Villa D’Este from 20th to 22ndMay 2022.
At the core of the partnership, there will be more than solely distributing highly exclusive and very limited models designed by Zagato. The Zagato Atelier will offer to clients of B.I. Collection a unique experience where the client will eventually develop the own car of his dreams, a true one-off design development experience.
«Through our partnership with B.I. Collection we believe we have found a partner specialized in the luxury automotive space which is ahead of the curve when it comes to combining professional and trusted services with a customer experience matching the expectations of the top of the pyramid of the car enthusiasts» says Andrea Zagato.
Zagato whose mission is to help preserve the artisanal world through our exquisite Collectible Cars which are manufactured and hand-finished by Italian Artisans agrees on giving unique One-Off and Few-Offs projects.
In line with B.I. Collection’s vision “Luxury beyond cars”, the high-end partnership with Zagato is perfectly suited to expanding their unique experience universe around legendary and luxury car brands such as Bugatti and Ferrari.
“With our new location in St. Gallen, we will develop a kind of concept store which underlines that the automotive sector and in particular the luxury space is undergoing significant change. The new partnership with a top designer like Zagato is a brilliant start to kick off this transition,” B.I. Collection’s founder Beat Imwinkelried proudly explains.